Connecthings is the European leader of the Internet of Public Things. They transform cities of all sizes into world-class smart cities by connecting the physical world with the digital world. When Laetitia started the company in 2007, she had a strong vision and intuition that smartphones would be a promising bridge to connect the passive, physical world of street furniture, bus stops, shop windows, etc. to relevant digital content, delivering that content to a specific individual, at a specific location, at a specific point in time. Put simply, Connecthings facilitates the implementation of a wide range of mobile services through their proprietary networks of intelligent beacons; typically deploying iBeacon, NFC, and QR code technologies as a combined package at points of presence throughout a city. This is how the magic works: they make the invisible, visible, and the unconnected, connected.
Connecthings is based in Paris, Barcelona, Berlin, Milan, Rio de Janeiro.
Prior to Connecthings, Laetitia worked for mobile operators, solution providers and major device manufacturers. In 1999 she managed the implementation of the first Mobile internet gateway for Orange. In 2001, she founded a consultancy company to provide operational support in mobile value added services implementation. Her vision of the mobile internet and the internet of things took Laetitia to found Connecthings in 2007.
In 2011, Women Business Mentoring Initiative selected Laetitia to enter the WBMI mentoring program. Today, Laetitia is proud to be part of WBMI as a mentor.
Laetitia is an engineer and is member of INRIA board. Public science and technology institution established in 1967, Inria is the only public research body fully dedicated to computational sciences. Combining computer sciences with mathematics, Inria’s 3,449 researchers strive to invent the digital technologies of the future.
Track 1: Urban Innovation
Connected A Dynamic, Urban Nervous System
1:45 pm – 3:00 pm